The Future of Shopping (2ND ed.)
**Forthcoming 15 August 2022** Pre-Order Now to reserve a copy! **สั่งจองล่วงหน้าได้เลยเพื่อให้ได้รับอย่างรวดเร็วเมื่อหนังสือออก**
A revised and updated edition of the Management Book of the Year (2018) - Provides a framework for adapting your brand to the consumer of today and tomorrow The award-winning retail handbook, The Future of Shopping: Where Everyone is a Retailer (2018 Management Book of the Year) is back in a new, updated edition. Since it was first published, we have experienced a pandemic, a digitization race, and the bankruptcy of numerous iconic shops. This one crisis year has meant more turnaround for the trade sector than an entire decade. This book addresses a new perspective on globalization, and the pressing questions of what brands and merchants must do to survive in this new retail landscape.
288 pages, Hardcover, August 2022.
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